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We Get Results

Learn what makes PS Principles different

PS Principles works with some of the world's top technology brands to help product and services company master the art of customer-facing project delivery.

While we started as a training company our ability to achieve results has led us to develop software that helps employees develop new skills rather than just learn content. 

As a result our programs and platform are in use around the world to help organizations get consistent results.

Results & Testimonials




increase in the first 12 months after training



increase in the first 12 months after training



increase in customer references 12 months after training


“We have transformed the way our consultants see their role in front of the customer, empowering them to lead our customers to successful outcomes by helping them realize the value of their investment in Customer Experience Management solutions more quickly and efficiently.” 

- Chris Hartigan, General Manager and President – Quadient Inc.



“PS Principles has helped our consultants adopt a proactive leadership to our projects. We are able to resolve escalations faster, reduce non-billable time and delight our customer more often than ever before.”

– Malcolm Palin, Professional Services Enterprise Delivery, Five9

PS Principles Approach

Challenge The Status Quo

According to Business Wire, the professional services industry is set to grow to over $7 Billion by 2025...However, over $800 Million of those dollars will be wasted on failed projects.

To help reduce this projected waste and to increase the project success rate of firms, we aim to challenge the status quo within the professional services industry.

Here's how:

  • Choose the format that works best for your firm. Whether that's online consultant trainings or in-person workshops, we're here to help your team get where they need to be.
  • Deliver content that is approachable, easy to understand, and that has been tested in the field. PS Principles only teaches what we know works.
  • Encourage action to disrupt ingrained thinking patterns within the organization.
  • Note - This approach is applicable to all sorts of professional skills. If you have other ones that you don't see listed on our website, please don't hesitate to contact us and see how we can work together.

Our Team

Shane Anastasi

CEO | Founder

Shane has almost 30 years experience in the delivery of enterprise professional services and founded PS Principles in 2014 after publishing his ground-breaking book, The Seven Principles of Professional Services, which has become the standard orientation guide for customer-facing consultants. The goal of PS Principles was to help customer-facing project teams deliver their projects more successfully. Shortly after founding the company, he put the theories to the ultimate test by becoming the CEO of CirrusOne, a CPQ implementation start-up. Using the principles, he and the other partners took the company from 3 to almost 50 people in 2.5 years becoming one of the leading systems integrators in the CPQ space for multiple vendors. Shane has a unique blend of enterprise sensibility and start-up abandon. A desire to use tried and true methods while also reinventing and challenging the status quo. He has worked for enterprise giants such as IBM, SingTel and Salesforce while also being involved in several startups including BigMachines, Badgeville, Vignette Corporation and Kimble Applications.

John Pora

Advisor | Chief Operating Officer, Original Shift

John has over 20 years of experience in developing and maintaining rigorous deployment and customer service practices for high-growth, enterprise software companies. Most recently, he served as Vice President of Professional Services at BigMachines, a leading cloud-based “Configure, Price & Quote” (CPQ) solution provider. While there, he recorded an impressive track record, growing professional services’ revenue by 42%, year over year, with margins exceeding 40%.John’s experience also includes management roles at Vignette and EyeWonder Digital Interactive. In addition, John helped lead technology-specific consulting practices with The North Highland Company and Arthur Andersen Business Consulting. John holds a Master’s degree in Computer Information Systems from the University of Miami and is an avid runner, biker and swimmer. He enjoys competing in triathlons and road races when he’s not coaching his kids, Logan and Caroline in the pool.

Wayne McCulloh

Advisor | Chief Customer Officer, WalkMe

A Customer focused executive with 20+ years of experience leading global teams. An understanding of how customers succeed through superior Customer Experiences (CX) along their own journey. Ability to use metrics and data analytics, education, support, services and customer success to positively impact customer on-boarding, adoption, higher renewals (lower churn), expansion and advocacy. Proven talent identification and leadership development capabilities along with industry thought leadership and award recognition.Experience with Customer Journey Mapping, P&L Management (enterprise and cloud based software), OpenBadges, IT systems management and development (Salesforce, NetSuite, Marketo, Gainsight etc), product adoption/renewals and expansion playbooks, social and community engagement, gamification strategies, business/financial/technical operations and mobile apps.